1. Development of Land-Based Betting in Brazil 2. Advantages of Betting Kiosks in Brazil 3. Where to Find Good Betting Software in Brazil? |
And with a population of 210 million with a clear propensity for gambling, a huge sporting culture, and a regulatory rehaul for the local iGaming market on the horizon, many leading industry experts deem Brazil to have all it takes to establish itself as the leading market in the region, and one of the biggest from a global perspective. With two of the top names in the sports' history, an obvious first-tier gambling market in Brazil is soccer – or futbol, as they call it. Other significant outlets include lottery games (particularly one by the name of Jogo de bicho), horse and dog (yes!) racing, and, recently, poker. Stats, Facts and Figures. However, gambling operators might have to wait a bit longer for their slice of the pie before Brazil legalizes gambling, thus enabling the creation of a regulated gambling market. There have been numerous changes regarding the gambling laws in Brazil throughout the country's history. Brazil's journey towards liberalising and legitimising its gambling market took another turn for the worse this week. The Constitutionally and Justice Committee (CCJ) has again delayed a vote on the Senate's gambling legislation bill, PLS 186/2014. Currently, the country is one of the major emerging markets when it comes to online gambling. It, however, still needs to regulate a great part of its gambling market due to the fact its legislation is quite old. Currently, only horse betting and lotteries are legally regulated in Brazil to date. The country has not yet regulated online gambling.
The Brazilian gaming market has long existed in the underground segment. Today, the situation has changed dramatically. Last year, the local government supported a law authorizing the activities of ground-based and virtual gambling establishments in the country. That is why the subject of buying sweepstakes software in Brazil is very relevant now.
Bett-Market has been operating in different countries for many years. We are ready to help you open your project in Brazil and in other states. Familiarize yourself with the history of the Brazilian betting market and evaluate the current prospects. This review will simplify the process of searching for sweepstakes software providers in Brazil.
Development of Land-Based Betting in Brazil
The gambling industry of this country has faced many difficulties. Many members of the public have long sought the legalization of gambling. In 2019, the government considered the requests of local businessmen and members of public organizations and decided to allow the betting activities. The issue of legalization of the gaming industry was incredibly relevant for several reasons.
High crime rate |
The emergence of illegal sweepstakes software in Brazil provoked the interest of criminals in this business area. Underground bookmakers appeared throughout the country. Their owners were closely connected with the criminal world. They did not pay taxes and put their customers at great risk
Popularization of sports
It is no secret that Brazilians are big football fans. Besides, local residents are interested in other sports quite actively. That is why the decision to buy betting shop software in Brazil can become the beginning of your profitable business
Large population
Brazil ranks fifth in terms of population in the world. Many local residents are young people who are interested in the world of sports and gambling. It is worth noting that the fact that some large states prohibit gambling activities on their territory (for example, China or USA) plays into the hands of sweepstakes software providers in Brazil
Brazilians have always been great gambling enthusiasts. Before the Second World War, many betting halls were located on the territory of the state. However, after the war ended, the government banned gambling business. Since that time, the betting industry has long been in the shadow segment. The legalization of ground-based and virtual establishments will help novice businessmen receive legal income. At the same time, the state will get a significant profit too, which will be spent on the development of culture and sports in the country.
Advantages of Betting Kiosks in Brazil
As already mentioned, land-based betting in Brazil for a long time existed only in underground establishments. It is noteworthy that virtual gaming resources were also banned in the state. Nevertheless, local residents used many foreign websites very actively.
The emergence of illegal sweepstakes software in Brazil provoked the interest of criminals in this business area. Underground bookmakers appeared throughout the country. Their owners were closely connected with the criminal world. They did not pay taxes and put their customers at great risk
Popularization of sports
It is no secret that Brazilians are big football fans. Besides, local residents are interested in other sports quite actively. That is why the decision to buy betting shop software in Brazil can become the beginning of your profitable business
Large population
Brazil ranks fifth in terms of population in the world. Many local residents are young people who are interested in the world of sports and gambling. It is worth noting that the fact that some large states prohibit gambling activities on their territory (for example, China or USA) plays into the hands of sweepstakes software providers in Brazil
Brazilians have always been great gambling enthusiasts. Before the Second World War, many betting halls were located on the territory of the state. However, after the war ended, the government banned gambling business. Since that time, the betting industry has long been in the shadow segment. The legalization of ground-based and virtual establishments will help novice businessmen receive legal income. At the same time, the state will get a significant profit too, which will be spent on the development of culture and sports in the country.
Advantages of Betting Kiosks in Brazil
As already mentioned, land-based betting in Brazil for a long time existed only in underground establishments. It is noteworthy that virtual gaming resources were also banned in the state. Nevertheless, local residents used many foreign websites very actively.
Undoubtedly, online betting is much more popular than land-based betting kiosks in Brazil. However, do not underestimate this type of gambling. It has several undeniable advantages that will benefit the operator.
- Broad potential audience. Given the fact that Brazil is a densely populated country, it can be argued that ground-based establishments can attract a lot of players. You must agree, not all residents of the state are active Internet users. For example, many older people use their smartphones solely for communication purposes. Ground-based establishments are suitable for both young and senior gamblers.
- The unique atmosphere of a ground-based establishment. Many players prefer land-based bookmakers because of their special atmosphere and the feeling of excitement during the game. Gamblers like to spend time in such clubs, communicating with real people. That is why betting shop software in Brazil does not lose its relevance.
- Instant payouts. In the case of online resources, players often have to wait for their money for several days (or even weeks). At betting kiosks, most financial transactions are carried out using cash. Having made a winning bet, the player will receive his or her prize immediately.
- Minimum advertising costs. Of course, the land-based business needs good promotion. Nevertheless, you do not have to spend a lot on advertising, because the convenient location of your establishment and a bright sign will help you attract many customers.
- The presence of guarantees from the operator. This aspect is of great importance to many gamblers. The fact is that many scammers are working on the Internet. The presence of a license and other permits is a guarantee of the bookmaker's safety and legality.
Where to Find Good Betting Software in Brazil?
Many novice businessmen are interested in where to find betting shop software in Brazil. Many manufacturers propose lots of attractive offers for sale. However, it is essential to choose a really experienced and reliable developer. Remember, bookmaker software must meet some basic requirements:
- high-quality products;
- the excellent reputation of the provider;
- reliable security system;
- the smooth operation of payment systems.
Bett-Market works with well-known vendors of gambling and betting software for land-based establishments from around the world. We have many years of experience. Positive feedback from our customers is the best evidence of the effectiveness of our services.
We are the official partners of bet365 software in Brazil. In addition, we cooperate with other famous companies. Our experts will help you find good providers, rent premises, connect and adjust payment systems and ensure a high level of security for your betting kiosk.
If you want to start your own business in the field of land-based betting in Brazil, contact our manager and get answers to all your questions.
Our contacts:
- Skype: bett.market
- Telegram: @bett.market
- email: manager@bett-market.com
- feedback form.
A post by Peter Murray, Head of Gaming at GBG.
Brazil Gambling Market Size
Two things struck me when I attended the Brazilian Gaming Congress (BGC) in Brasilia this month. The first is obvious, in that Brazil has a long tradition of sporting pre-eminence of which they are extremely proud. The second is that alongside this sits an ingrained fondness for gambling. 45% of the nation's 200 million people have internet connectivity, and if you do the flimsiest bit of research on their game of choice, Jogo Do Bicho, then you will realise that Brazilians like to bet!
In 1946 the Government banned the vast majority of gambling but, just as their love of football does not disappear with a rare humbling defeat, Brazilian's love of a ‘punt' did not stop just because the Government of the day dictated it so. As history has proven time and time again, if you introduce prohibition then the activity simply moves elsewhere.
To prove that point, recent figures show that approximately 200,000 Brazilian punters leave their borders each month to mix a bit of gambling into their leisure-time activities.
The Government has also calculated that 100 overseas operators are currently taking $3 billion from the Brazilian economy, and with a regulated market valued at $16.8 billion then there is clearly an issue to address.
Understandably the Government has had enough of potential tax revenues disappearing into someone else's pocket, and with an economy in need of an injection of support it looks like gambling is firmly back on the agenda. Even with the country's long history of political volatility, and their recent impeachment of their president on a charge of creative accountancy, there seems to be broad consensus towards acting sooner rather than later.
Bills are on the table, and Government officials from all sides seem to be demonstrating a willingness to cooperate to get a result. Whatever form of regulation does materialise however, there's one thing that's clear: player protection and anti-fraud measures are top of the agenda. Governmental distrust of the sector is based on a well-founded perception that gambling was previously a hub for illegal money laundering, so addressing these concerns whilst ensuring players are protected will be fundamental to any laws finally coming onto the statute books.
As with all regulation it will not be straight-forward (this is a country that jailed the owners of bingo parlours after all), but for those recognised online operators who currently accommodate Brazilian players in the ‘grey' market, it may be time to sit up and take notice.
With regulation looming, now might be the time to prepare for the future and to look at the landscape post regulation and address likely requirements when it comes to player protection.
Brazil Gambling Market Size
The next step is to evaluate whether the wider region will take Brazil's lead - with so much change in store it's a safe bet to assume Latin America is one of the markets to keep an eye on.
Brazil Online Gambling Market
To discuss the future of gaming regulation in Brazil, or for advice on ensuring your company's compliance, please contact enquiries@gbgplc.com.